Work

Consumer electronics case study

KiteGo Controller

A compact controller shaped through ergonomic refinement, CMF exploration, and manufacturing-aware detailing.

KiteGo compact game controller hero studio render

Overview

From controller concept to refined product direction.

KiteGo was developed as a modern compact controller with a softer product language and a more approachable everyday feel.

The work focused on proportion, grip comfort, control layout, surface detailing, CMF options, and the small decisions that help a concept move toward a manufacturable product.

ProjectCompact game controller
FocusErgonomics, CMF, product refinement
RoleIndustrial design and development direction
OutcomeManufacturing-aware product direction

Lifestyle

Designed to feel natural in daily gaming setups.

Lifestyle views helped test the controller against real desk objects, hand positions, and the visual context of modern consumer electronics.

KiteGo controller held at a desk in a home workspaceKiteGo controller used at a gaming desk with monitor lightingKiteGo controller front view held in both handsKiteGo controller handheld side angle showing compact proportionsKiteGo controller flat lay with phone, keyboard, earbuds, and coffeeKiteGo controller in a warm desk setup with personal devices

Studio

The product form was refined from every major viewing angle.

KiteGo controller low side profile showing shoulder controlsKiteGo controller rear view showing perforated grip textureKiteGo controller front studio viewKiteGo controller top view showing charging port and shoulder buttonsKiteGo controller low side silhouette

Detail

Key details were treated as part of the product experience.

The design work balanced soft forms with practical details: thumbstick geometry, shoulder controls, charging access, grip texture, and rear surface treatment.

KiteGo controller d-pad and thumbstick detailKiteGo controller thumbstick surface detailKiteGo controller rear charging and grip detailKiteGo controller shoulder button detailKiteGo controller hand grip detail

CMF

Color and material options gave the product a wider range without changing the core design.

The CMF study explored calm neutrals, darker technical finishes, and softer color directions while keeping the same product identity.

KiteGo controller white CMF directionKiteGo controller black CMF directionKiteGo controller blue CMF directionKiteGo controller coral CMF direction

Development

The concept was translated into clearer surfaces, part breaks, and production intent.

Sketches and technical views helped connect early design direction to the decisions needed for CAD refinement, prototyping, and supplier conversations.

KiteGo controller technical development drawingKiteGo controller early sketch exploration

Outcome

A compact controller direction with a clear product identity, refined ergonomics, and the visual detail needed for manufacturing conversations.

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